Monday, July 15, 2013

Benefits of Sampling Promotional Products

The world of promotional items is such a busy one that newcomers can sometimes fail to know the best way to approach it. There is no denying that promotional items are here to stay and every company with a brand or a product wants to get a share of the pie. However, before you join the bandwagon and involve your customers, it is always important for you to try and sample the items so that you are sure they will do what they are intended to do.

Sampling the promotional item you intend to use for your marketing campaign is important because you want to get the feeling your customers will get before you commit your money with a final bulk order. When you know something forehand you will definitely save money since you will have taken the time to select the correct quality of product, which will ensure that you get a good return on investment.

Many business people have always made the mistake of placing a large order on a promotional item without being satisfied with what they are going to receive. The problem is that they don’t get the opportunity of correcting mistakes and concerns that would have been dealt with, had they taken time to sample and test the promotional item well in advance. You want to be sure that you and your intended customers will actually be happy with the outcome of your campaign.

You may want to consider the following factors when sampling a promotional item:

Test it: You need to check how that pen writes or whether that bag is sturdy enough before ordering a large quantity of them.

Compare: Don’t just take the salesperson’s word for it, if there is more than one type of the commodity, acquire a sample of every one of them and see how each performs before deciding.

Contrast: Try contrasting the different colors of the item so that you see whether it goes well with your logo in order that you pick the right one.


Are you planning to create a buzz for your brand among customers and thinking about promotional products that your customers will use time and again?

At Industry Promotions we have a wide range of promotional products and corporate gifts at prices that are really affordable. For more information visit our website or call us at 1300 859 263.